Students visit Oldham’s marketing agency for career inspiration

An Oldham marketing agency has opened the doors to its headquarters with the aim of inspiring the next generation of digital marketers.

Cornerstone Design and Marketing in Lees gave pupils of Samuel Laycock School, Ashton, a tour of the Acorn Street agency, which caters to young people with additional needs including autism and ADHD.

Chief executive David Wadsworth, who started Cornerstone in his parents’ Clarksfield attic in 2007, explained to students, who are studying for Years 9-4 GCSEs, the departments that make up the agency, the type customers it serves and how marketing is used to influence buyer behavior.

David also explained industry entry routes and how Cornerstone recently hired several apprentices to help them get started in digital marketing and web development.

Director of Public Relations Gill Potts spoke to the students about the power of writing and public relations and Web Project Manager Paige Coulthurst explained to the students how she had continued to study and grow professionally from being a manager from social media to his current role as Cornerstone.

The visit ended on a high note with cakes and sweets in the office chill-out area.

Abi Cooke, IT manager at Samuel Laycock School, said: “Alongside the curriculum, we try to give students a diverse range of experiences related to the type of career they may want to be in or aspire to be.

“The students loved their visit to Cornerstone and we had very positive feedback. Some said it was the best trip they’ve been on and others said they would really like to work there.

David said: “We are proud of our local involvement in helping to inspire, encourage and guide young people in their aspirations.

“It was a pleasure to host the students from Samuel Laycock School and we are delighted that they had a great time with us.

“Our team comes from a wide range of educational and professional backgrounds and we’re proud to spearhead some of the industry’s most unconventional paths and invest in people early in their careers. through learning.”