Marketing Agency Transforms Three Business Center Websites

Sunderland City Council has approached North-East ‘do’ studio – dodio to help upgrade the websites for three business centres.

Sunderland has three separate council-run business centers – Sunderland Software Center, Evolve Business Center and Washington Business Center, each with its own offering and specialties.

Previously, the three centers were represented by a single web page with minimal content. Center officials and their staff also had no control over what was posted on the nous pages.

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Jameson Lai Designer with websites.

dodio worked closely with the board, center managers and their staff to develop three new websites, each with a distinct visual identity. The team created the new sites with social media content in mind, and ensuring they were fully responsive and optimized for desktop and mobile were also key priorities.

The websites were smoothly launched in January and the three business center managers and their staff are delighted with the result. Websites have allowed the company to transform the way it operates online.

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Evolve Business Center Manager Berni Whitaker said, “Dodio’s service didn’t stop there either. In addition to developing the new sites, the agency provided council staff with access to training and training guides to give them the skills to use the new functionality and the autonomy to perform updates and long-term changes.

“The new websites also offer ongoing monitoring and analytics with strategically defined goals and objectives for the board to review and learn from, which is another first for business centers.”

dodio director Senga Kean said: “We were delighted to win the tender for the website projects and to be working with Sunderland City Council again. Working on projects that benefit the city and involving the whole dodio team is where we produce a fantastic end product that we can all be proud of.

dodio was founded by Chris Kean and has been providing regional and national businesses with bespoke marketing support, including website design and development, online marketing, social media management and access to finance, for over ten years old.

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