Dynamic Performance to Focus on the Fin-Tech Space

NEW YORK, January 16, 2019 /PRNewswire/ — Aragon Advertising today announced the launch of its new affiliate marketing management agency, Vibrant Performance. Led by CEO Todd StearnVibrant Performance, which primarily focuses on the fin-tech space, will provide mobile app affiliate management and affiliate program management to its brand partners using innovative solutions and a data-driven strategy in the goal of increasing the scale of a brand while maintaining its KPIs. .

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According to The Content Marketing Institute, content marketing gets three times more leads than search advertising, while building organic backlinks that search engines can see for years to come, ultimately being one of the most effective in generating customers.

This new agency will design and execute a content marketing strategy for startups and brands, assist with end-to-end program management and publisher recruitment, and develop partnerships to continuously acquire highly engaged users.

Vibrant will leverage Aragon’s existing assets, including Aragon Advertising Network, an award-winning affiliate network, LeadSquad, an a la carte lead generator, Aragon Premium, focused on premium content marketing partnerships, and its own website. of personal finance The Money Manual.

Aragon’s experience working with publishers and advertisers while managing his own editorial property uniquely positions his new agency to manage affiliate programs for various companies. Vibrant will manage programs hosted on any tracking solution, be it Impact Radius, CJ, Rakuten, Share-A-Sale or its own in-house tracking platform.

The management of the agency will be:

  • Todd Stearncurrently CEO of Aragon Advertising, who will also serve as CEO of Vibrant Performance, overseeing business development, sales and marketing.
  • Joshua Kopacthe performance director of Vibrant Performance, in charge of strategy and customer relations.
  • Jason KilbyChief Revenue Officer of Aragon, who will oversee revenue optimization and forecasting.

“Throughout 2018, we observed that the Affiliate Channel has become a reliable, scalable, and high-quality user acquisition engine,” said Vibrant’s CEO. Todd Stearn noted. “In developing our value proposition, we noted many inefficiencies in current affiliate marketing business models that Vibrant seeks to address.”

“I’m beyond excited to bring this new solution to the emerging brands that many of us use every day, especially in the rapidly expanding fin-tech space,” said Vibrant Performance. Joshua Kopac noted. “I know this offering will set the foundation for years to come as display advertising is phased out and brands look for creative yet proven ways to acquire new customers.”

Aragon Advertising was founded in May 2012 and has its headquarters at Brooklyn, New York. An Inc. 5000 company and the world’s leading pay-per-call network according to Mthink, Aragon’s customer network spans the globe.

The Aragon team is comprised of digital marketing, creative and technology experts specializing in affiliate marketing, lead generation and pay per call.

SOURCE Aragon Advertising