An Oregon-based marketing technology company is adding three companies to its portfolio, including one in Indiana. itrac LLC, which helps dental practices grow their business, acquired SmartBox Dental in New Albany, although financial details were not disclosed.
SmartBox is a digital marketing and management agency focused on dental practices across the country. The company provides services such as website design and launch, continuing education and hands-on training.
“SmartBox customers will not see any disruption to deliverables, but rather an increased investment in the technology, services and growth tools we can offer them,” said Colin Receveur, founder and CEO of SmartBox, in a press release. hurry.
Following the acquisition, Receveur joined itrac’s board of directors. SmartBox currently employs 40 people and itrac’s marketing director, Becky Meek, says there will be further growth opportunities.
“One of the reasons SmartBox was an attractive investment was the quality and depth of their talent,” Meek said in an email to Inside Indiana Business.
itrac also acquired DentalPost, an Atlanta-based dental recruitment platform, and Texas-based Local Search for Dentists, a web-based dental marketing company.
The company says the acquisitions give it a national footprint with customers in all 50 states.